Mr. Mercedes: Finders Keepers AR

Mr. Mercedes: Finders Keepers AR

arBy Jackson Barnes

Built an interactive AR experience created for AT&T's Mr. Mercedes at Comic-Con, where attendees scan smiley face targets throughout the event space to unlock show content through an image recognition and plane detection application.

The Mr. Mercedes: Finders Keepers AR experience involves an image-target based application and plane detection that invites users to walk around the interactive comic-con event space and scanning unique smiley face image targets that reveal information pertaining to the show.

Client: Direct TV / AT&T

AT&T Inc. is an American multinational conglomerate holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company, the largest provider of mobile telephone services, and the largest provider of fixed telephone services in the United States through AT&T Communications.